Michael Luca Knihy

Michael Luca is an Associate Professor at Harvard Business School. His research focuses on how people make decisions and how market structures influence those choices. He uses economic principles and data analysis to understand consumer behavior and the impact of incentives on choices.

The Power of Experiments
232 stránok
9 hodin čítania
4,4(3)Ohodnotiť
"Have you logged into Facebook recently? Chosen a movie on Netflix? If so, you've probably been an unwitting participant in a variety of experiments--also known as randomized controlled trials--designed to test the impact of different online experiences. In this book, Michael Luca and Max Bazerman explain the importance of experiments for decision making in a data-driven world. They describe the central role experiments play in the tech sector, drawing lessons and best practices from the experiences of such companies as StubHub, Alibaba, and Uber. Moving beyond tech, Luca and Bazerman consider experimenting for the social good--different ways that governments are using experiments to influence to 'nudge' behavior ranging from voter apathy to school absenteeism."-- Back cover
Stepisodes Volume One
192 stránok
7 hodin čítania
4,0(2)Ohodnotiť
So here it is, my story, just for you. It all started with Joe, who was soon to become my stepbrother when his father Sean married my mum. But Joe wasn't enough, and things with Sean got just as messy. Could I keep father and son from finding out about each other—and did I really want them to?
Licked
118 stránok
5 hodin čítania
Englishman Charles is taking on 1988 Philadelphia one man at a time, but when he sets his sights on rodeo star Buck, he knows the unsophisticated farm boy needs licking into shape.Question is, is Buck really the one who needs a licking?

The Power of Experiments

Stepisodes Volume One

Licked