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"This book opens up the science and the art behind how fonts influence you. It explains why certain fonts or styles evoke particular experiences and associations. Fonts have different personalities that can create trust, mistrust, give you confidence, make things seem easier to do or make a product taste better. They’re hidden in plain sight, they trigger memories, associations and multisensory experiences in your imagination."--From publisher.
Nákup knihy
Why Fonts Matter, Sarah Hyndman
- Jazyk
- Rok vydania
- 2016
- Väzba
- (mäkká),
- Stav knihy
- Poškodená
- Cena
- 7,27 €
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- Titul
- Why Fonts Matter
- Jazyk
- anglicky
- Autori
- Sarah Hyndman
- Vydavateľ
- Virgin Books
- Rok vydania
- 2016
- Väzba
- mäkká
- Počet strán
- 144
- ISBN10
- 0753557231
- ISBN13
- 9780753557235
- Série
- Kategórie
- Štítky
- Náučná literatúra, Umenie & Kultúra, Spoločenské vedy, Psychologická tematika, Umenie, Psychológia, Jazyky, Vzdelávanie & školstvo, Design, Lingvistika
- Hodnotenie
- 3,85 z 5
- Anotácia
- "This book opens up the science and the art behind how fonts influence you. It explains why certain fonts or styles evoke particular experiences and associations. Fonts have different personalities that can create trust, mistrust, give you confidence, make things seem easier to do or make a product taste better. They’re hidden in plain sight, they trigger memories, associations and multisensory experiences in your imagination."--From publisher.