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This text explains how firms achieve strategic competitiveness, emphasising integration of resources and capabilities to obtain a sustained competitive advantage. The text integrates the resource-based view of the firm with the more traditional model.
Nákup knihy
Management of Strategy, Michael A Hitt, Robert E. Hoskisson
- Jazyk
- Rok vydania
- 2007
- Väzba
- (mäkká)
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- Titul
- Management of Strategy
- Podtitul
- Concepts and Cases
- Jazyk
- anglicky
- Rok vydania
- 2007
- Väzba
- mäkká
- Počet strán
- 992
- ISBN10
- 0324364334
- ISBN13
- 9780324364330
- Série
- Kategórie
- Štítky
- Byznys
- Hodnotenie
- 3,35 z 5
- Anotácia
- This text explains how firms achieve strategic competitiveness, emphasising integration of resources and capabilities to obtain a sustained competitive advantage. The text integrates the resource-based view of the firm with the more traditional model.