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- 432 stránok
- 16 hodin čítania
Viac o knihe
When economics meets psychology, the implications for individuals, managers and policy makers are both profound and entertaining. Coupling recent discoveries in human psychology with a practical understanding of incentives and market behaviour, the author enlightens readers about how to make smarter decisions in an increasingly mystifying world.
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Misbehaving : the making of behavioural economics, Richard Thaler
- Jazyk
- Rok vydania
- 2016
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- Titul
- Misbehaving : the making of behavioural economics
- Jazyk
- anglicky
- Autori
- Richard Thaler
- Vydavateľ
- Penguin Books
- Rok vydania
- 2016
- Väzba
- mäkká
- Počet strán
- 432
- ISBN10
- 0241951224
- ISBN13
- 9780241951224
- Série
- Štítky
- Náučná literatúra, Spoločenské vedy, Byznys, Biznis & Manažment, Psychologická tematika, Veda, Psychológia, Ekonómia, Financie
- Hodnotenie
- 4,1 z 5
- Anotácia
- When economics meets psychology, the implications for individuals, managers and policy makers are both profound and entertaining. Coupling recent discoveries in human psychology with a practical understanding of incentives and market behaviour, the author enlightens readers about how to make smarter decisions in an increasingly mystifying world.