Vypredané
The Customer Centricity Playbook: Implement a Winning Strategy Driven by Customer Lifetime Value
Autori
Hodnotenie knihy
Viac o knihe
A 2019 Axiom Business Award winner. In The Customer Centricity Playbook, Wharton School professor Peter Fader and Wharton Interactive's executive director Sarah Toms help you see your customers as individuals rather than a monolith, so you can stop wasting resources by chasing down product sales to each and every consumer.
Nákup knihy
The Customer Centricity Playbook: Implement a Winning Strategy Driven by Customer Lifetime Value, Peter Fader
- Jazyk
- Rok vydania
- 2018
- Väzba
- (mäkká)
Akonáhle sa objaví, pošleme e-mail.
Tu nám chýba tvoja recenzia
- Titul
- The Customer Centricity Playbook: Implement a Winning Strategy Driven by Customer Lifetime Value
- Jazyk
- anglicky
- Autori
- Peter Fader
- Vydavateľ
- WHARTON SCHOOL PR
- Rok vydania
- 2018
- Väzba
- mäkká
- Počet strán
- 136
- ISBN10
- 1613630905
- ISBN13
- 9781613630907
- Série
- Hodnotenie
- 3,55 z 5
- Anotácia
- A 2019 Axiom Business Award winner. In The Customer Centricity Playbook, Wharton School professor Peter Fader and Wharton Interactive's executive director Sarah Toms help you see your customers as individuals rather than a monolith, so you can stop wasting resources by chasing down product sales to each and every consumer.