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This edition provides an introduction to the theory and practice of public relations. It aims to outline the conceptual framework for understanding the concepts, origins, principles and theories underpinning this professional practice.
Nákup knihy
Effective Public Relations, Kolektív autorov
- Jazyk
- Rok vydania
- 1994
- Väzba
- (mäkká)
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- Titul
- Effective Public Relations
- Jazyk
- anglicky
- Autori
- Kolektív autorov
- Vydavateľ
- Prentice Hall
- Rok vydania
- 1994
- Väzba
- mäkká
- ISBN10
- 0132455234
- ISBN13
- 9780132455237
- Série
- Kategórie
- Štítky
- Komunikácia
- Hodnotenie
- 3,9 z 5
- Anotácia
- This edition provides an introduction to the theory and practice of public relations. It aims to outline the conceptual framework for understanding the concepts, origins, principles and theories underpinning this professional practice.