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A managerial perspective is used throughout the text, meaning that much of the focus is on decision-making and strategies. There is an emphasis on small and large international firms, and detailed examples of experiences faced by these companies
Nákup knihy
International Business, Robert E. Grosse, Duane Kujawa
- Jazyk
- Rok vydania
- 1992
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- (pevná)
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- Titul
- International Business
- Jazyk
- anglicky
- Autori
- Robert E. Grosse, Duane Kujawa
- Vydavateľ
- Irwin Professional Publishing
- Rok vydania
- 1992
- Väzba
- pevná
- Počet strán
- 733
- ISBN10
- 025608114x
- ISBN13
- 9780256081145
- Série
- Hodnotenie
- 3 z 5
- Anotácia
- A managerial perspective is used throughout the text, meaning that much of the focus is on decision-making and strategies. There is an emphasis on small and large international firms, and detailed examples of experiences faced by these companies