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This work offers coverage of topics and issues in retailing, including entrepreneurial and small business retailing, diversity, data-based marketing and relationship retailing.
Nákup knihy
Retailing, Dale M. Lewison, M. Wayne DeLozier
- Jazyk
- Rok vydania
- 1989
- product-detail.submit-box.info.binding
- (pevná)
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- Titul
- Retailing
- Jazyk
- anglicky
- Autori
- Dale M. Lewison, M. Wayne DeLozier
- Vydavateľ
- Merrill
- Rok vydania
- 1989
- Väzba
- pevná
- Počet strán
- 798
- ISBN10
- 0675209846
- ISBN13
- 9780675209847
- Série
- Zbierka
- third edition
- Anotácia
- This work offers coverage of topics and issues in retailing, including entrepreneurial and small business retailing, diversity, data-based marketing and relationship retailing.