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Viac o knihe
This book by pricing expert Robert M. Schindler offers a unified system for setting and managing prices, grounded in research. It simplifies mathematical concepts like expected value and price elasticity for practical application. The revised second edition includes updated examples and expanded topics relevant to modern pricing strategies.
Nákup knihy
Pricing Strategies, Robert M. Schindler
- Jazyk
- Rok vydania
- 2023
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