Vypredané
Viac o knihe
In Customer Relationship Getting It Right! the former Director of HP's enterprise-wide CRM initiative presents a complete, step-by-step blueprint for designing, implementing, and managing a successful CRM program. Through real-world case studies, Judith W. Kincaid addresses both the managerial and technical challenges of CRM. Kincaid's process examples and detailed templates make it easier than ever to get started - and get results.
Nákup knihy
Customer Relationship Management, Judith W. Kincaid
- Jazyk
- Rok vydania
- 2003
- product-detail.submit-box.info.binding
- (mäkká)
Akonáhle sa objaví, pošleme e-mail.
Platobné metódy
Tu nám chýba tvoja recenzia
- Titul
- Customer Relationship Management
- Jazyk
- anglicky
- Autori
- Judith W. Kincaid
- Vydavateľ
- Prentice Hall Professional
- Rok vydania
- 2003
- Väzba
- mäkká
- Počet strán
- 512
- ISBN10
- 013035211X
- ISBN13
- 9780130352118
- Série
- Hodnotenie
- 4,5 z 5
- Anotácia
- In Customer Relationship Getting It Right! the former Director of HP's enterprise-wide CRM initiative presents a complete, step-by-step blueprint for designing, implementing, and managing a successful CRM program. Through real-world case studies, Judith W. Kincaid addresses both the managerial and technical challenges of CRM. Kincaid's process examples and detailed templates make it easier than ever to get started - and get results.