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Principles of Marketing

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This third edition has been fully revised and updated to reflect the continued evolution of the marketing discipline. It offers a journey through fundamental marketing concepts and the strategic context in which they are applied.

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Skladom máme celkom knihy Principles of Marketing (2010).

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Principles of Marketing, Frances Brassington, Stephen Pettitt

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Rok vydania
2010
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9,99 €

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