Vypredané
Parametre
- 475 stránok
- 17 hodin čítania
Viac o knihe
Adeptly address today’s business challenges with this powerful new book from web analytics thought leader Avinash Kaushik. Web Analytics 2.0 presents a new framework that will permanently change how you think about analytics. It provides specific recommendations for creating an actionable strategy, applying analytical techniques correctly, solving challenges such as measuring social media and multichannel campaigns, achieving optimal success by leveraging experimentation, and employing tactics for truly listening to your customers. The book will help your organization become more data driven while you become a super analysis ninja!
Nákup knihy
Web Analytics 2.0, Avinash Kaushik
- Jazyk
- Rok vydania
- 2010
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- Titul
- Web Analytics 2.0
- Jazyk
- anglicky
- Autori
- Avinash Kaushik
- Vydavateľ
- Wiley
- Rok vydania
- 2010
- Väzba
- mäkká
- Počet strán
- 475
- ISBN10
- 0470529393
- ISBN13
- 9780470529393
- Série
- Štítky
- Náučná literatúra, Byznys, Biznis & Manažment, Technológie & Priemysel, Počítače & Internet, Technológia, Marketing & Predaj, Internet, Štatistika, Tvorba webu, Analýza dát, Sociálne siete, Google, Yahoo!
- Pôvodný názov
- Web Analytics 2.0. The Art of Online Accountability & Science of Customer Centricity
- Hodnotenie
- 4,15 z 5
- Anotácia
- Adeptly address today’s business challenges with this powerful new book from web analytics thought leader Avinash Kaushik. Web Analytics 2.0 presents a new framework that will permanently change how you think about analytics. It provides specific recommendations for creating an actionable strategy, applying analytical techniques correctly, solving challenges such as measuring social media and multichannel campaigns, achieving optimal success by leveraging experimentation, and employing tactics for truly listening to your customers. The book will help your organization become more data driven while you become a super analysis ninja!