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The Quintessence of Strategic Management [electronic resource] : What You Really Need to Know to Survive in Business

Hodnotenie knihy

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Having read this book: You will have a basic understanding of strategy and the process of strategic management. You will know the most important strategy tools (incl. the respective original literature) and how they interact. You will be aware of the focal areas and considerations of strategy in practice. You will be able to analyze and interpret business information with regard to the underlying strategic notions.

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The Quintessence of Strategic Management [electronic resource] : What You Really Need to Know to Survive in Business, Philip Kotler, Roland Berger, Nils Bickhoff

Jazyk
Rok vydania
2010
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Platobné metódy

3,2
Dobrá
14 Hodnotenie

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Titul
The Quintessence of Strategic Management [electronic resource] : What You Really Need to Know to Survive in Business
Jazyk
anglicky
Väzba
pevná
Počet strán
129
ISBN10
3642145434
ISBN13
9783642145438
Série
Hodnotenie
3,15 z 5
Anotácia
Having read this book: You will have a basic understanding of strategy and the process of strategic management. You will know the most important strategy tools (incl. the respective original literature) and how they interact. You will be aware of the focal areas and considerations of strategy in practice. You will be able to analyze and interpret business information with regard to the underlying strategic notions.