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Emphasizing both strategic and practical aspects of customer care, this work explains how gaining customer commitment and motivating employees to deliver an excellent service at all of a company's touch points can ensure successful results and satisfied customers.
Nákup knihy
Customer Care Excellence, Sarah Cook
- Jazyk
- Rok vydania
- 2008
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- Titul
- Customer Care Excellence
- Podtitul
- How to Create an Effective Customer Focus
- Jazyk
- anglicky
- Autori
- Sarah Cook
- Vydavateľ
- Kogan Page Publishers
- Rok vydania
- 2008
- Väzba
- mäkká
- Počet strán
- 288
- ISBN10
- 0749450665
- ISBN13
- 9780749450663
- Série
- Hodnotenie
- 4 z 5
- Anotácia
- Emphasizing both strategic and practical aspects of customer care, this work explains how gaining customer commitment and motivating employees to deliver an excellent service at all of a company's touch points can ensure successful results and satisfied customers.