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The Fortune Sellers

The Big Business of Buying and Selling Predictions

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The predicting business is a multi-million-dollar trade, and the participants are no longer merely fortune tellers. They are fortune sellers. They offer a commodity we are more than eager to buy: the future. However, the reliability of the predictions of those who purport to be able to foretell the future and whose predictions are routinely relied upon for business and personal success, can be brought into question. This edition of The Fortune Sellers: The Big Business of Buying and Selling Predictions, debunks false prophecy and analyses assertions of forecasting skill. William Sherden separates fact from fallacy to show the reader not only how best to use the forecasts they are given, but how to select the nuggets.

Nákup knihy

The Fortune Sellers, William A. Sherden

Jazyk
Rok vydania
1999
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Titul
The Fortune Sellers
Podtitul
The Big Business of Buying and Selling Predictions
Jazyk
anglicky
Vydavateľ
Wiley
Rok vydania
1999
Väzba
mäkká
Počet strán
320
ISBN10
0471358444
ISBN13
9780471358442
Série
Hodnotenie
3,35 z 5
Anotácia
The predicting business is a multi-million-dollar trade, and the participants are no longer merely fortune tellers. They are fortune sellers. They offer a commodity we are more than eager to buy: the future. However, the reliability of the predictions of those who purport to be able to foretell the future and whose predictions are routinely relied upon for business and personal success, can be brought into question. This edition of The Fortune Sellers: The Big Business of Buying and Selling Predictions, debunks false prophecy and analyses assertions of forecasting skill. William Sherden separates fact from fallacy to show the reader not only how best to use the forecasts they are given, but how to select the nuggets.