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La Méthode Google

Que ferait Google à votre place ?

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An indispensable manual for survival and success that asks the most important question today's leaders, in any industry, can ask themselves: What would Google do?To demonstrate how to emulate Google, Jarvis lays out his laws of what he calls "the new Google century," including such insights as:Think Distributed, Become a Platform, Join the Post-Scarcity, Open-Source, Gift Economy, The Middleman Has Died, Your Worst Customers Are Your Best Friends and Your Best Customers Are Your Partners, Do What You Do Best and Link to the Rest, Get Out of the Way, Make Mistakes Well… and More. He applies these principles not just to emerging technologies and the Internet, but to other industries--telecommunications, airlines, television, government, healthcare, education, journalism, and yes, book publishing--showing ultimately what the world would look like if Google ran it. The result is an astonishing, mind-opening book that will change the way readers ask questions and solve problems.

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La Méthode Google, Jeff Jarvis, Franck Riboud

Jazyk
Rok vydania
2011
Akonáhle sa objaví, pošleme e-mail.

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3,7
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Titul
La Méthode Google
Podtitul
Que ferait Google à votre place ?
Jazyk
francúzsky
Vydavateľ
Pocket
Rok vydania
2011
Počet strán
512
ISBN10
226621621X
ISBN13
9782266216210
Série
Hodnotenie
3,65 z 5
Anotácia
An indispensable manual for survival and success that asks the most important question today's leaders, in any industry, can ask themselves: What would Google do?To demonstrate how to emulate Google, Jarvis lays out his laws of what he calls "the new Google century," including such insights as:Think Distributed, Become a Platform, Join the Post-Scarcity, Open-Source, Gift Economy, The Middleman Has Died, Your Worst Customers Are Your Best Friends and Your Best Customers Are Your Partners, Do What You Do Best and Link to the Rest, Get Out of the Way, Make Mistakes Well… and More. He applies these principles not just to emerging technologies and the Internet, but to other industries--telecommunications, airlines, television, government, healthcare, education, journalism, and yes, book publishing--showing ultimately what the world would look like if Google ran it. The result is an astonishing, mind-opening book that will change the way readers ask questions and solve problems.