Presne táto pôjde do košíka
Viac o knihe
Looks at the varied and sometimes complicated array of techniques known collectively as marketing research. This book introduces marketing research to readers who seek a clear and concise exposition of the topic so that they can interpret, commission, and use research in business.
Vydanie
Nákup knihy
Understanding & Designing Marketing Research, John R. Webb
- Jazyk
- Rok vydania
- 1992
- Väzba
- (mäkká),
- Stav knihy
- Dobrá
- Cena
- 1,99 €
Kúpte si túto knihu iba za 1 €
Doručenie
Platobné metódy
Tu nám chýba tvoja recenzia
- Titul
- Understanding & Designing Marketing Research
- Jazyk
- anglicky
- Autori
- John R. Webb
- Vydavateľ
- Dryden Press
- Rok vydania
- 1992
- Väzba
- mäkká
- Počet strán
- 236
- ISBN10
- 0030990130
- ISBN13
- 9780030990137
- Série
- Štítky
- Byznys, Technológia, Výskum
- Hodnotenie
- 4 z 5
- Anotácia
- Looks at the varied and sometimes complicated array of techniques known collectively as marketing research. This book introduces marketing research to readers who seek a clear and concise exposition of the topic so that they can interpret, commission, and use research in business.