Anne Lange Knihy

Gage Barrett is determined to take down a notorious crime boss linked to Angelena Bianco's father, who wants her to marry the thug Santo. Unwilling to accept her father's choice, Angelena has two months to find a husband of her own. This romantic thriller combines elements of crime and personal struggle, focusing on Angelena's quest for autonomy and Gage's mission for justice. The first in a trilogy, it features interconnected stories with each couple finding their happy ending while unfolding a larger narrative across the series.

Efficient and effective transportation networks are backbones to modern societies. Methodologically, their design has mainly been driven by optimization approaches oftentimes with a strong cost focus. Their strategic planning, however, should go beyond detailed cost analysis and identify other key decision drivers. Transportation network centrality describes the appearance of a network; hence is crucial for network design. Anne Paul develops a strategic approach to transportation network design by conceptualizing transportation network centrality and relating it to the performance and quality of transportation networks. Consequently, the concept of network centrality serves to support decisions in strategic network design. A practical implementation of this approach is provided, demonstrating its feasibility. Potential readers include scholars and practitioners from logistics, supply chain management, and operational researchwith an interest in strategic transportation network design.

Diese Arbeit beschäftigt sich mit der Bildung von Persönlichkeitseindrücken von unbekannten Gesichtern und dem Einfluss von variierenden, als Testimonials eingesetzten Werbegesichtern auf die Wahrnehmung der Markenpersönlichkeit. Es zeigte sich, dass sowohl die Persönlichkeiten von Gesichtern als auch von Marken in einer generellen Evaluationsdimension (z. B. vertrauenswürdig, freundlich) und einer Stärkedimension (z. B. dominant, kraftvoll) wahrgenommen werden. Zudem konnte gezeigt werden, dass die Wahrnehmung der Markenpersönlichkeit gezielt durch die Wahl unbekannter Werbegesichter beeinflussbar ist.