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David Stokes

    David R. Stokes je autorom pútavých príbehov, ktoré sa často opierajú o historické udalosti a skutočné udalosti. Jeho literárny štýl sa vyznačuje schopnosťou vtiahnuť čitateľov do deja, akoby boli sami prítomní okamihu. Stokes majstrovsky kombinuje precíznu historickú presnosť s napínavým rozprávaním, či už sa zaoberá skutočnými kriminálnymi prípadmi, špionážnymi románmi alebo politickými drámami. Jeho hlboký záujem o históriu a medzinárodné vzťahy sa odráža v každom jeho diele, čím čitateľom prináša pútavé a obohacujúce čítanie.

    Marketing. A Case Study Approach
    Small Business Management and Entrepreneurship
    • Thoroughly updated, this eighth edition offers comprehensive insights into small business management and entrepreneurship, blending contemporary theory with practical applications. It addresses current issues like the Coronavirus pandemic's impact on businesses, GDPR's implications for market research, and the role of influencers in marketing. This textbook serves as essential reading for small business management and entrepreneurship courses, making it a valuable resource for students and professionals interested in the dynamics of small enterprises.

      Small Business Management and Entrepreneurship2006
      3,5
    • Marketing. A Case Study Approach

      • 355 stránok
      • 13 hodin čítania

      Written for anyone new to the subject of marketing, this is a text for students who are required to learn its principles as part of a business, management or marketing course, such as BTEC HNC/D, the CIM Certificate, Advanced Certificate and Diploma, the Diploma in Management Studies, and MBA. The book is also suitable for people studying part-time or as part of a distance-learning programme in management or marketing-related subjects.

      Marketing. A Case Study Approach1997