Tento autor sa primárne zaoberá psychológiou a sociálnou dynamikou. Jeho práca skúma, ako vplyv a moc formujú naše myslenie a správanie. Zameriava sa na praktické aplikácie týchto poznatkov v rôznych prostrediach. Jeho prístup je založený na rozsiahle výskume a teoretických základoch.
Focusing on the science of inspiration, this book presents compelling stories and fascinating research to address everyday dilemmas. It offers practical tips for anyone, regardless of their status or circumstances, to enhance their ability to inspire others. Through engaging exploration, it demonstrates that we all have the potential to be more inspiring in our daily lives.
Is it in our best interest to compete or to cooperate? Along the way, they also offer answers to a number of perplexing puzzles, from how too much talent can undermine a team's success, to why ending an auction at 2am can get you the best outcome, to when acting less competently can help you gain status.