Exploring corporate strategy
- 972 stránok
- 35 hodin čítania
The latest edition of this highly successful text covers all the underlying concepts, analytical methods and processes of development, selection, formulation and implementation of strategy.



The latest edition of this highly successful text covers all the underlying concepts, analytical methods and processes of development, selection, formulation and implementation of strategy.
Mit eLearning-Zugang: Eine Einführung - 12., aktualisierte Auflage
"Exploring Strategy, 12th Edition" by Whittington et al. is a comprehensive introduction to strategic management, addressing key questions about organizational success, growth, and innovation. This updated edition includes case studies from notable companies and covers contemporary topics like business models and corporate governance, enhancing understanding for future managers.