James Lull's classic work on media and culture in a global perspective offers a balanced, bold, and comprehensive analysis of current developments worldwide. Drawing on contemporary social and cultural theory, Lull brings to life a wide range of examples, from hip-hop hybrids of New Zealand's Maori youth and the divergent meanings of race and culture in the United States and Brazil, to ethnic malls in California and the global impact of McDonald's and Microsoft. Complex theoretical ideas are explained in a clear and engaging way that challenges traditional understandings. By connecting major streams of theory to the latest trends in the global cultural mix, "Media, Communication, Culture" provides a fresh introduction to media, communication, and cultural studies.
James Lull Knihy
Represnting many of the worlds major regions, World Families Watch Television constitutes the first published collection of qualitative empirical studies analyzing the influence of television on the family. From a variety of theoretical perspectives, contributors discuss the concept of the family as defined in many cultures -- including the UK, North and South America, Europe, South Asia, and the Far East. They go on to consider the basic features of television in each area, review major themes in its literature, and provide an original, qualitative empirical study of the relationship between family life and its specific culture.