Web Design That Works provides an innovative approach to creating winning websites that combines pure graphic design elements with New Economy needs and solutions. It examines the most pressing challenges facing today's web designers, from how to answer the needs of diverse audiences and age groups; to how standard design elements such as usability, structure, navigation, interactivity, type, color, and layout work to make a site memorable. Through practical descriptions accompanied by screen-captures, author Lisa Baggerman closely examines twenty very diverse website designs to illustrate what makes each work, and why each is successful from a consumer, content, and design perspective. Delivering hands-on tools and valuable consumer and trend information, this cutting edge collection showcases the power of design to attract and keep a devoted Web audience.
Lisa Baggerman Poradie kníh (chronologicky)
Design for User-Friendly Graphics de-mystifies the elements of good interface design through in-depth looks at 18 different designers who have successfully made the connection between design and customer. From these case studies you'll discover the five golden rules of interface design; how to meet the demands of speed-demon Web surfers; how to generate return visits with a truly different Web interface; the secret to making corporate annual reports lively; how book design can mirror its readers; product design that combines form and function; and how successful environmental design can turn crowds into consumers.