David Shaw Knihy

Shows and describes the techniques used in weaving, masonry, coopering, furniture making, basket weaving, leather crafts, metalwork, pottery, and other Irish crafts

This is the first book on the subject that combines contemporary marketing theory with analysis of operational marketing practice within the fashion industry. It contains the views of key practitioners and much original case study material from leading fashion organizations to provide unique insights into the reality of fashion marketing.

Črevá zohrávajú v našom tele dôležitú úlohu, no neprávom ich podceňujeme. Mladá nemecká lekárka Giulia Enders v tejto knihe vysvetľuje, ako fungujú a aké majú súvislosti s inými orgánmi či našou celkovou pohodou. Nečakajte však nudné traktáty. Autorka zhrnula najnovšie vedecké poznatky a ponúka ich príťažlivou formou. O tráviacom trakte rozpráva zrozumiteľne, uvoľnene a veľmi nonšalantne. Vysvetľuje napríklad, prečo nám škvŕka v žalúdku, ako správne sedieť na záchode, čo pre nás robia črevné baktérie a veľa iných faktov, na ktoré sa často hanbíme opýtať. Text dopĺňajú vtipné ilustrácie. Giulia Enders pôsobí na Ústave mikrobiológie na Univerzite Johanna Wolfganga Goetheho vo Frankfurte na Mohanom, venuje sa výskumu a pracuje na svojej doktorandskej práci. V roku 2012 zvíťazila vo vedeckej súťaži Science Slam vo Freiburgu. Z nemčiny do slovenčiny preložili Katarína Babinská a Gregor Babinský.

The first academic textbook covering European retail fashion buying and merchandising. It provides a unique insight into best practice across the fashion industry.

Art directors need to balance both the creative and business-oriented aspects of their role to be truly successful. As well as needing top-level visual and creative skills, art directors must also motivate, communicate with, and inspire their coworkers and clients. Art Directing Projects for Print provides a creative, inspirational, and “skill set” path for designers who wish to raise their careers to a more ambitious level. This ground-breaking book will give them the essential building blocks to make the professional transition from competent designer to pace-setting art director, in the highly competitive and innovative area of print design. Art Directing Projects for Print reveals the professional skills involved in key creative areas of print design through providing a unique mix of theory, context, contemporary media awareness, inspirational case studies, international showcases, interviews with big-name professionals, developmental advice, and practical information.

Set in a powerful and prosperous Ancient Egypt, the narrative explores the relationship between the people and their divine Pharaoh, a god-like figure believed to be immortal and infallible. The citizens express their love, worship, and fear for him, paralleling their reverence for the sun god Ra, whose daily presence is celebrated and mourned. This rich cultural backdrop highlights the intertwining of faith, governance, and the human experience in a civilization that thrives on its beliefs and traditions.

Focusing on strategic organizational change, this book delves into the nature of organizations and the role of management consultancy interventions. It explores the knowledge base of management consultants and questions the reliability of their expertise. Additionally, it addresses ethical concerns surrounding the profession, examining how consultants can uphold acceptable ethical standards in their practices. This critical analysis aims to enhance understanding of the consultancy field and its impact on clients.