Kluge Strategien sind entscheidend für jedes zukunftsorientierte Unternehmen. Fragen, wie: Wer sind unsere Kunden? oder Auf welche Produkte und Aktivitäten setzen wir? sind überlebenswichtig, um sich von seinen Wettbewerbern zu unterscheiden. In diesem Buch wird Strategiefindung so verständlich erklärt, dass jedes Unternehmen damit durchschlagende Geschäftsstrategien entwickeln kann.
Utilizing a comprehensive data set from 250 leading Fortune 500 companies, the author examines the trend of corporate refocusing. The analysis highlights the reasons behind its rise, identifies the traits of companies engaging in this strategy, and explores the implications of refocusing on market value, profitability, and organizational structure. This study provides valuable insights into how refocusing can impact a firm's performance and strategic direction in today’s business landscape.
Focusing on leadership competencies, this book addresses the need for organizations to maintain a continuous sense of urgency amidst ongoing disruptions and transformations. It offers strategies for leaders to foster resilience and adaptability, ensuring long-term success in a rapidly changing environment. The emphasis is on cultivating a mindset that embraces change as a constant, equipping leaders with the tools to navigate challenges effectively.
Annotation Markides (chairman, strategic and international management department, London Business School) contends that the essence of business strategy is to allow a company to create and exploit a unique strategic position in industry, and helps managers zero in on critical choices that lie at the heart of all innovative strategies. He approaches strategic thinking as a creative process, and poses key questions for readers to ask as he guides them through a framework for developing strategic thinking skills.
Discover why being a "fast second" is often more financially rewarding than being at the cutting edge. If you get there first, you'll lead the pack, right? Not necessarily! The skill-sets of most established companies, say strategy experts Constantinos Markides and Paul Geroski, are far better suited to scaling up newly created markets pioneered by others (in other words, being "fast seconds") than to creating these markets from scratch. In Fast Second , they explore the characteristics of new markets, describe the skills needed to create and compete in them, and show how these skills match up with different types of companies. Drawing on examples of successful fast-second firms such as Microsoft, Amazon, Canon, JVC, Heinz, and many others, they illustrate how to determine which new markets have the potential to be successful and how to move into them before the competition does, when to make a move into a new market, how to scale up a market, where to position a company in the market, and whether to be a colonizer or a consolidator. Order your copy today!