Ivan R. Misner Knihy

If you hate networking you've got to read "I Love Networking." For some, business networking is painful and they avoid it like the plague. Ken is one of those people. He owns a small business that is in the same predicament as many it's struggling. Out of the blue, one of Ken's top customers invites him to visit a local networking group. At first he resists, but finally says yes. This is a short novel with a practical story detailing Ken's transformation from avoiding networking at all costs, to making it a pillar in his business. Experience the lessons yourself with the practice sessions at the end of every chapter.

Revised edition of the authors' Networking like a pro, c2009.

This fun, practical book shows how to use nine memory hook themesto make you stand out from your competition. Packed with proven examples from many types of businesses and professions, it provides lots of ideas for crafting your own 7-Second Marketing hook.

Hands down. No debate. We all know that word-of-mouth can turn a company, product, or service into a roaring success or a crashing failure. This updated, information-packed new edition offers you a proven model for developing your own word-of-mouth marketing plan.

A guide to improving networking skills provides a self-assessment test and fifty-two weeks of exercises that assist in all aspects of networking.

Shows why networking is the most effective marketing tool today, and explains how you can build a successful networking lifestyle.

Many books teach the "who / what / where / why / how" of professional networking. Truth or Delusion separates the reality from the fantasy by presenting Truths and Delusions about networking and then shows why they are either real or fakes. For Delusion : The best way to ensure referral success is to treat your referral sources by the "Golden Rule." Treat them the way you would want to be treated. Truth : The best way is to treat your referral sources the way THEY want to be treated. The referral process is more about emotion than facts. Find out how your referral sources want to be treated and how they would like you to treat their referrals.

It’s no surprise that communicating with the opposite sex can be tricky. Hidden in the glitches are often misleading assumptions about each gender that beg for help. Finally, help is here.Learn the secrets to accurately reading between the gender lines, and uncover a new edge for your business—the power to effectively talk business and successfully network with the opposite sex.

"Backed by original research involving more than 4,000 business professionals, the authors present the three paradigms of business, the five types of Co-Creation, and a four part step-by-step model that allows you to make the radical shift toward the 3rd Paradigm of Co-Creation-where all stakeholders play a meaningful part in greater success"--