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The book explores Tesla's transformative impact on the automotive industry, highlighting its unique organizational model and pioneering approaches to marketing, production, sales, and technology. It delves into how these strategies have set Tesla apart from traditional automakers, driving innovation and disruption within the sector.
Nákup knihy
The Tesla Way, Michael Valentin
- Jazyk
- Rok vydania
- 2019
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- (pevná)
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