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Harness the power of social media to predict customer behavior and improve sales Social media is the biggest source of Big Data. Because of this, 90% of Fortune 500 companies are investing in Big Data initiatives that will help them predict consumer behavior to produce better sales results. Written by Dr.
Nákup knihy
Social Media Data Mining and Analytics, Gabor Hofer-Szabo, Miklos Redei, Laszlo E. Szabo
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- Rok vydania
- 2018
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