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A guidebook to understanding foreign cultures and conducting successful cross- cultural business. This book presents an introduction to the prevalent practices, behaviors, and attitudes of cultures and people around the world. It provides an analyses of 6 important global regions, and the 4 basic skills necessary for becoming culturally competent.
Nákup knihy
Doing Business Internationally, Second Edition: The Guide To Cross-Cultural Success, Danielle Walker
- Jazyk
- Rok vydania
- 2002
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- (pevná)
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