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Pricing Perspectives

Marketing and Management Implications of New Theories and Applications

Autori

Florian Siems

Hodnotenie knihy

4,0(1)Ohodnotiť

Parametre

230 stránok
9 hodin čítania

Pedagogika
Podnikanie a ekonómia

Viac o knihe

Dynamic pricing strategies are rapidly evolving, driven by smarter consumers and innovative tactics. This book explores these recent developments in the pricing landscape, offering fresh insights and perspectives on how businesses can adapt their pricing strategies to stay competitive in a changing market.