Consumer Culture

Viac o knihe

Exploring the evolution of the concept of 'consumer,' the book delves into the cultural and institutional processes that shape our identities within a consumer society. It examines the historical, sociological, anthropological, geographical, and economic dimensions of consumer culture, highlighting the complexities and contradictions involved. Through this interdisciplinary approach, readers gain a thorough understanding of how consumerism influences our self-perception and societal dynamics.