Key Account Management
A complete action kit of tools & techniques for achieving profitable key supplier status
Autori
Hodnotenie knihy
Viac o knihe
CD-ROM contains: a KAM planning document and a software package for all-important key account identification and selection matrix described in Chapter 20.
Nákup knihy
Key Account Management, Peter Cheverton
- Jazyk
- Rok vydania
- 2001
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