Sales and Market Forecasting for Entrepreneurs

Viac o knihe

Drawing from 30 years of experience in planning and market research, the author provides practical insights for making informed business forecasts. The book emphasizes real-world common sense over complex techniques, showcasing methods that are genuinely useful for managing a business effectively. It features a variety of cases, stories, and examples to illustrate key concepts, making it a valuable resource for those looking to enhance their business decision-making skills.