Goffman and the Media

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Goffman's influential theories continue to shape discussions in media and communication, particularly regarding news framing and the impact of social media. His insights explore the intricate relationships between communication, identity, audiences, and public life, emphasizing how these elements are influenced by technology while also transcending it. The book delves into the reasons behind Goffman's enduring significance in contemporary research, highlighting his original contributions to understanding media dynamics.