OLYMPICS - Global Sports in the Area of Tension between Organisational, National and Supranational Forces

Viac o knihe

Exploring global soccer through various lenses, this study examines its historical, cultural, economic, and social dimensions within a transcultural management framework. It emphasizes the importance of leveraging cultural diversity in sports management and aims to address divisive issues in the global sports arena. By fostering awareness of these challenges, the research proposes strategies for integrating diverse perspectives, ultimately influencing broader aspects of a globalizing society.