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How to be a Marketing Genius

Scientific Advertising Revisited and Revitalized for Today

Parametre

  • 212 stránok
  • 8 hodin čítania

Viac o knihe

The book highlights Claude Hopkins, a pioneering marketing expert who achieved remarkable financial success in 1907, earning the equivalent of over $25 million today while working for an advertising firm. It delves into his innovative strategies and contributions to the field of advertising, showcasing his genius and influence on modern marketing practices.

Nákup knihy

How to be a Marketing Genius, Tony Melvin

Jazyk
Rok vydania
2017
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