Soap, Sex, and Cigarettes: A Cultural History of American Advertising

Viac o knihe

Exploring the evolution of American advertising, the book delves into its role as both a reflection and shaper of society. It traces the journey from colonial newspaper ads to contemporary viral marketing, highlighting how advertising has influenced product promotion and cultural trends. The narrative is structured chronologically and interweaves themes of art, industry, culture, and technology. Richly illustrated with various advertisements, it offers a visual and historical perspective on the impact of advertising throughout American history.