Best Practices in Global Investor Relations

Viac o knihe

The book delves into the complexities of investor relations in today's fast-paced global marketplace. It features insights from Dr. Higgins and various contributors, drawing on experiences from six leading corporations, including AT&T and Sony. The text covers both theoretical and practical aspects of effective communication with investors, highlighting unique strategies and challenges faced by these companies. Additionally, it presents findings from a five-year study on global strategy communications, offering actionable ideas for enhancing investor relations in any organization.