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Viac o knihe
Focusing on the marketing communications process, this book serves as a valuable resource for professionals in the pharmaceutical industry. It delves into the key elements that drive effective marketing strategies, making it essential for anyone engaged in pharmaceutical marketing communications.
Nákup knihy
Marketing Communications in the Pharmaceutical Industry, Peter Holden
- Jazyk
- Rok vydania
- 2004
- product-detail.submit-box.info.binding
- (mäkká)
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