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Breakthrough Advertising

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Viac o knihe

This is not a book just for copywriters and other advertising experts but a book for every business owner, marketing expert or anyone who needs to increase sales. The reason why is because it deals with how to channel the forces in the marketplace which control sales. Put simply, Gene's book addresses the universal problem of all copywriting: How to write a headline — and an ad that follows it — that will open up a whole new market.

Vydanie

Nákup knihy

Breakthrough Advertising, Eugene M. Schwartz, Martin Edelston

Jazyk
Rok vydania
2004
Väzba
(pevná)
Akonáhle sa objaví, pošleme e-mail.

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Titul
Breakthrough Advertising
Jazyk
anglicky
Rok vydania
2004
Väzba
pevná
Počet strán
236
ISBN10
0887232981
ISBN13
9780887232985
Série
Hodnotenie
4,55 z 5
Anotácia
This is not a book just for copywriters and other advertising experts but a book for every business owner, marketing expert or anyone who needs to increase sales. The reason why is because it deals with how to channel the forces in the marketplace which control sales. Put simply, Gene's book addresses the universal problem of all copywriting: How to write a headline — and an ad that follows it — that will open up a whole new market.