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Parametre
- 310 stránok
- 11 hodin čítania
Viac o knihe
"This book is a lot of fun ... Haig wants to educate as well as to entertain, and at this he succeeds. ... Anyone with a professional interest or involvement in brand management should read this book." -- Anthony Di Benedetto, Professor of Marketing, Temple University in Journal of Consumer Marketing
Nákup knihy
Brand Failures, Matt Haig
- Jazyk
- Rok vydania
- 2003
- product-detail.submit-box.info.binding
- (pevná),
- Stav knihy
- Veľmi dobrá
- Cena
- 8,99 €
Platobné metódy
Nikto zatiaľ neohodnotil.