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Marketing Concepts and Strategies combines a thorough overview of essential marketing principles, concepts and strategies with a visually-engaging, reader-friendly presentation. This edition includes an integrated eBook and interactive teaching and learning tools that support the printed book.
Nákup knihy
Marketing, Sally Dibb, Lyndon Simkin, William Pride M., O. C. Ferrell
- Jazyk
- Rok vydania
- 2016
- Väzba
- (mäkká),
- Stav knihy
- Poškodená
- Cena
- 9,99 €
Nikto zatiaľ neohodnotil.
- Titul
- Marketing
- Podtitul
- Concepts and Strategies - Seventh Edition
- Jazyk
- anglicky
- Vydavateľ
- Cengage Learning Emea
- Rok vydania
- 2016
- Väzba
- mäkká
- Počet strán
- 816
- ISBN10
- 1473725127
- ISBN13
- 9781473725126
- Série
- Štítky
- Marketing a PR
- Anotácia
- Marketing Concepts and Strategies combines a thorough overview of essential marketing principles, concepts and strategies with a visually-engaging, reader-friendly presentation. This edition includes an integrated eBook and interactive teaching and learning tools that support the printed book.