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Parametre
- 172 stránok
- 7 hodin čítania
Viac o knihe
David Ogilvy was an advertising genius. Confessions of an Advertising Man is the distillation of all the successful Ogilvy concepts, tactics and techniques that made the book an international bestseller. If you aspire to be a good manager in any kind of business, then this is a must read. His views are timeless and form a blueprint for good practice in business. Book jacket.
Nákup knihy
Confessions of an Advertising Man, David Ogilvy
- Jazyk
- Rok vydania
- 1986
- Väzba
- (mäkká),
- Stav knihy
- Poškodená
- Cena
- 8,19 €
Nikto zatiaľ neohodnotil.
- Titul
- Confessions of an Advertising Man
- Jazyk
- anglicky
- Autori
- David Ogilvy
- Vydavateľ
- Atheneum
- Rok vydania
- 1986
- Väzba
- mäkká
- Počet strán
- 172
- ISBN10
- 0689706014
- ISBN13
- 9780689706011
- Série
- Kategórie
- Štítky
- Byznys, Písanie, Marketing a PR, Reklama a propagácia
- Anotácia
- David Ogilvy was an advertising genius. Confessions of an Advertising Man is the distillation of all the successful Ogilvy concepts, tactics and techniques that made the book an international bestseller. If you aspire to be a good manager in any kind of business, then this is a must read. His views are timeless and form a blueprint for good practice in business. Book jacket.