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Emotional branding : the new paradigm for connecting brands to people

Hodnotenie knihy

3,6(54)Ohodnotiť

Viac o knihe

Offers an approach to building brand loyalty with the use of an interactive strategy, presenting case histories that demonstrate how the five human senses can be used as effective marketing tools to respond to trends.

Nákup knihy

Emotional branding : the new paradigm for connecting brands to people, Marc Gobé, Sergio Zyman

Jazyk
Rok vydania
2001
product-detail.submit-box.info.binding
(pevná),
Stav knihy
Poškodená
Cena
3,34 €

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3,6
Veľmi dobrá
54 Hodnotenie

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