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International Business

Theory and managerial applications

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A managerial perspective is used throughout the text, meaning that much of the focus is on decision-making and strategies. There is an emphasis on small and large international firms, and detailed examples of experiences faced by these companies

Vydanie

Nákup knihy

International Business, Robert E. Grosse, Duane Kujawa

Jazyk
Rok vydania
1988
Väzba
(mäkká)
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Podtitul
Theory and managerial applications
Jazyk
anglicky
Vydavateľ
Irwin
Rok vydania
1988
Väzba
mäkká
ISBN10
0256032815
ISBN13
9780256032819
Série
Hodnotenie
3 z 5
Anotácia
A managerial perspective is used throughout the text, meaning that much of the focus is on decision-making and strategies. There is an emphasis on small and large international firms, and detailed examples of experiences faced by these companies