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Viac o knihe
Focusing on competitive advantage, this book explores critical measures in strategic management from both market-based and state-based viewpoints. It analyzes the activities that contribute to the development of effective and ineffective strategies, offering valuable insights into the dynamics of successful business practices.
Nákup knihy
Contemporary Issues in Strategic Management, Paul Phillips, Luiz Moutinho
- Jazyk
- Rok vydania
- 2018
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- (pevná)
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