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Parametre
Viac o knihe
This book presents an innovative approach to media selection, utilizing online resources to provide targeted and effective advertising strategies. With a focus on interdisciplinary evaluation, Mediac is an essential guide for professionals and students in marketing and advertising.
Nákup knihy
MEDIAC, an On-line Media Selection System, John D. C. Little, Leonard M. Lodish
- Jazyk
- Rok vydania
- 2023
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- (pevná)
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