The classic guide to B2B selling--updated with the newest digital strategies
John R. Holland Knihy
John Holland je medzinárodne uznávaný psychický médi a duchovný učiteľ, ktorý sa viac ako 17 rokov venuje prednáškam, výučbe, demonštráciám a súkromným čítaniam. Svojmu jedinečnému daru prináša mimoriadnu integritu a usiluje sa o jeho neustály rozvoj. Jeho hlavným poslaním je pomáhať ľuďom spojiť sa s tými „na druhej strane“, prinášať im mier, útechu a v niektorých prípadoch aj uzatvorenie. Skrze svoju prácu tak napĺňa svoje poslanie a prináša duševný pokoj tým, ktorí ho vyhľadávajú.
CustomerCentric Selling
- 304 stránok
- 11 hodin čítania
FROM THE BESTSELLING AUTHOR OF SOLUTION SELLING The program that is revolutionizing highend selling, by showing companies how to "clone" their top sales performers CEOs would pay anything to replicate their best salespeople; CustomerCentric Selling TM explains instead how to replicate their skills. It details a repeatable, scalable, and transferable sales process that formats the questions that superior salespeople ask, and then uses the results to influence and enhance the words and behaviors of their colleagues. CustomerCentric Selling TM shows salespersons how to differentiate themselves and their offerings by appealing to customer needs, steering away from making one-way presentations and toward having meaningful and goal-oriented conversations. Currently offered in workshops and seminars around the world, its program provides step-by-step directions to help sales
