Discover what's possible when the art and science of marketing collide The Marketing Performance Blueprint is an actionable and innovative guide to unlocking your potential as a marketer and accelerating success for your business.
Paul Roetzer Knihy
Paul Roetzer sa zameriava na inovatívne marketingové stratégie a budovanie moderných agentúr. Jeho práca zdôrazňuje prepojenie technológií a tradičných marketingových disciplín pre dosiahnutie vyššej efektívnosti a ziskovosti. Roetzer je uznávaným odborníkom a šíriteľom myšlienok v oblasti public relations a digitálneho marketingu. Jeho prístup inšpiruje k premýšľaniu o budúcnosti marketingových služieb.
"Marketing Artificial Intelligence draws on years of research and dozens of interviews with AI marketers, executives, engineers, and entrepreneurs. Roetzer and Kaput present the current potential of AI, as well as a glimpse into a near future in which marketers and machines work seamlessly to run personalized campaigns of unprecedented complexity with unimaginable simplicity"-- Provided by publisher
The Marketing Agency Blueprint
- 237 stránok
- 9 hodin čítania
Build a disruptive marketing agency for the modern age The marketing services industry is on the cusp of a truly transformational period. The old guard, rooted in tradition and resistant to change, will fall and new leaders will emerge.