Penny Reed Knihy

In dental school, you had a big dream for your career and future practice. If your dream has been derailed or you are feeling unfulfilled, Growing Your Dental Business will reveal five keys to growth, including how you can: Increase your new patient load Increase your active patients Increase your case acceptance ratios Increase office efficiency Increase hygiene membership If you feel like you have hit the wall, find out what others have done to move past obstacles and get the results they were looking for. Learn, apply the steps in this book, and maximize your results."

When a patient is enthusiastic, he or she can be the best word-of-mouth referral source. Your online reviews will be more positive, and your rate of referrals will go up. In this book you will discover the different types of stories that matter in your practice, along with a blueprint for developing short stories that can have an immediate impact in your case acceptance statistics. In fact, with a little work and practice, you will have a select group of stories to choose from that can be shared in your office and in your marketing efforts online. In this book you will How you can add persuasion power to presentations Eight great metastories you need to tell The art and science of storytelling Three key characters of persuasive hero, nemesis, and mentor Why you should not be the hero of your own stories If you want lessons on how to improve your persuasion power, with a dash of wry humor thrown in, then Persuade With a Case Acceptance Story! is the book for you.